Alice is Going Crazy All Over Again

EA and Spicy Horse Games are bringing Alice to Wonderland, but this time, things are falling apart.

Among a collection of other game announcements Electronic Arts held at their press meeting today, Alice: Madness Returns has been formally announced and explained.

Gaming visionary American McGee returns to Wonderland as Electronic Arts Inc. (NASDAQ:ERTS) and Spicy Horse Games announce Alice: Madness Returns™, the dark and deranged sequel to the year 2000 PC hit, American McGee’s Alice™. Designed with the same dark style of the original, but now featuring entirely new visuals, story and game design, Alice: Madness Returns is a fun and addictive action adventure set to release on PC, the PlayStation®3 computer entertainment system and the Xbox 360® video game and entertainment system. The game follows Alice on a journey through a wildly corrupted and shattered Wonderland to uncover the truth behind her haunted past and tortured psyche. In this journey, players will romp through highly-detailed elaborate worlds, encounter a cast of off-beat characters and engage in epic battles with deadly weapons and sinister villains.

“We can’t wait to share our vision with Alice in Wonderland fans and gamers around the world.”

“Alice is a classic fiction, infinitely rich with memorable characters, places and experiences. Our approach to Alice: Madness Returns takes this colorful world and reinvents it with psychotic personalities and pervasive insanity,” said American McGee, Spicy Horse Games Co-Founder and Senior Creative Director. “We can’t wait to share our vision with Alice in Wonderland fans and gamers around the world.”

Alice: Madness Returns takes place 10 years after the conclusion of the original game, with Alice struggling to recover from the emotional trauma of losing her entire family in a fatal fire. After spending a decade institutionalized in an insane asylum, she is finally released to the care of a psychiatrist who just may be able to help her conquer the nightmarish hallucinations that still haunt her. Alice embarks on a mission to root out the true cause of her family’s mysterious death, jumping from a gloomy and stark London to a rich and provocative Wonderland.

“In 2000, we launched a cult hit on the PC with American McGee’s Alice. Ten years later, I’m pleased to announce American is back on board leading the top-rate talent at Spicy Horse Games to create this sequel,” said David DeMartini, Senior Vice President and General Manager of EA Partners. “The Alice in Wonderland fiction continues to be a fan favorite all over the world. We can’t wait for them to experience the next chapter with Alice: Madness Returns.”

If this Press Release is anything to go by, do not expect the game to get any less creepy than the original American McGee's Alice nor Tim Burton's more recent attempt at the series.

The game is slated for Xbox 360 and Playstation 3 in 2011.

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